SEO UK Services
Services
You have a beautiful website, and/or an excellent product or service that people across the globe will want to buy. All that is required is to get the attention of this vast pool of potential custom. You need a comprehensive online marketing solution. Which services are typically involved in building an award winning online marketing strategy?
Search Engine Optimisation
Organic SEO is the process that is used to enable any given website to feature in the natural results in search engines. One technique is planned keyword deployment which ensures that your Website is going to get a high ranking on search engine results pages (SERP’s). The Search Engine Optimisation Agency needs to understand the customer mentality to know the best keywords to use. It is also important to track keyword status in the top search engines to see which key phrases score highly. Search engine algorithms are constantly changing, which means SEO specialists need to alter their strategies in order to maintain top visibility. 10% of our time is spent on research and development so we can stay ahead of our own, and our client’s competitors.
Link Building
Ethical link building / SEO linkbuilding can take place in a variety of formats, such as Directory Submissions, Blog Posts, Forum Posts, Social Bookmarking and Online Press Releases/Online Articles (known as SEO PR). Evolve Media only engages in ethical search marketing (also known as ‘white hat SEO techniques’), as outlined by Google’s guidelines.
PPC (Pay Per Click)
PPC is a seen as 'quick-win' to generate instant exposure to your website. This Website promotion involves placing advertisements for your business on leading search engine pages, or paying to add your website to search engine databases. The advertisement appears and the Website gets a high listing whenever someone searches for a relevant keyword.
SEO Copywriting
Writing compelling and optimised website content to get high search engine rankings demands great skill and a holistic approach to your campaign. Keywords need to be included in a certain density without detracting from the literary quality and flow of the text. Evolve Media have a dedicated in-house SEO Copywriting team to cater for all your copy requirements.
Website Design
Leveraging your website content to generate major increases in traffic also requires highly professional technical architecture, an attractive design, well written and simple content, easy navigation and internal linking between pages. It is crucially important to provide a user friendly format for processing orders or enquiring further about your products or service offering. Evolve Media have a dedicated in-house Website Design team to cater for all your web design and development requirements.
Social Media
The amazing growth of Facebook, LinkedIn, Yahoo groups, Twitter and other online communities provides another web marketing focal point. Specialist knowledge is required to ethically and professionally use social media to target key influencers and bloggers, and advertise your product sales. In addition, these online communities have to be managed effectively, for both positive and negative comments. Are you aware of what is being said currently about your brand online?
Buying a Domain Name
Similar to the way that a well-designed sign attracts customers to high street shops, a well-chosen domain name translates into many more Website visitors and can have a significant effect on organic search engine optimisation. The best domain names contain your top keyword/s and your business trading name. Evolve Media operate a professional domain name brokerage for the sale and purchase of top level domain names, and have a dedicated domain names for sale section on our website.
For more information on how Evolve Media can improve your online presence, please call freephone (0800) 6128 401 or use our contact form